Faculty Member, Student Teams Distinguished at 2018 SBI Conference

The University of Fredericton (UFred) team is elated to announce the recent accolades awarded to our own faculty member, Dr. Blake Escudier. A guiding force behind Sandermoen MBA and EMBA student projects, Dr. Escudier is the 2018 Small Business Institute (SBI) Showcase Award recipient.

As an esteemed professor at the Sandermoen School of Business, Dr. Escudier’s courses focus on strategic marketing and leading global teams. His graduate students, who are encouraged to submit projects and competitive papers for the SBI Conference, have been recognized for highlighting the real-world value of the concepts covered in the classroom.

Dedicated to promoting experiential learning among students, the SBI sponsors annual Project of the Year awards. Dr. Escudier has consistently steered UFred student teams to success in various graduate categories which demonstrate the practical elements of their course material. The SBI is dedicated to promoting experiential learning among students, and judges submissions from a pool of over 115 university members in the SBI. Despite schools being permitted just two projects entries per year, the University of Fredericton placed exceptionally strong in 2018, with both teams making the podium in their respective categories:

  • 1st Place
    Category: Graduate Feasibility/Business Plan
    Client: Emergency Medical Services Quality, LTD
    Student Team:
    •  Carl Damour
    •  Christina Francis
    •  Jeffrey Allain
    Faculty: Dr. Blake Escudier
    Course: EMBA 8998 Global Capstone
  • 3rd Place
    Category: Graduate Specialized
    Client: Canada Goose Quilt
    Student Team:
    •  Latoya Brown
    •  Jessica Gallagher
    •  Corissa Hanson
    •  Esa Kortelainen
    Faculty: Dr. Blake Escudier
    Course: MBA 5035 Strategic Marketing

With respect to the academic component of the Conference, Dr. Escudier brought out the best in his students again, mentoring two groups toward submitting powerful competitive papers. This year’s papers are available here, and are titled:

  • The Rise in Fly-In, Fly-Out Jobs and the Challenges Managers Face” (Dr. Blake Escudier, University of Fredericton; Leon Grondin-LeBlanc, University of Fredericton; Arnilisa Mong, University of Fredericton; Jesseca Wilson, University of Fredericton; Dr. Sean Doyle, Kaplan University)
  • Leading Multi-Generational Virtual Teams” (Dr. Blake Escudier, University of Fredericton; Marco Giambagno, University of Fredericton; Joseph Meyers, University of Fredericton; Gilles Smith, University of Fredericton; Dr. Martin McDermott, Kaplan University)

Blake Escudier is a “Professional Academic” who practices many of the concepts and theories used in his teaching. He is the principal owner and director of Business Owner Counseling services for Entrepanalysis. Over the past 25 years Blake has been an employee, contractor, partner, and business owner. His background is diverse and has demonstrated a strong self-efficacy for helping business owners evaluate marketing and management functions of their business. Blake helps discover the right questions then counsels the owner on a critical path towards situational solutions based on owner-desired objectives. The entire UFred community congratulates Blake and his students for their outstanding efforts.


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